Revamping a Construction Companies' Online Presence & Branding
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The Brief
DSP Construction Services Ltd, a family-owned business based in Winchester, specializes in painting, decorating, and carpentry. With over 50 years of experience, they pride themselves on trust and quality. However, their digital presence was limited to Facebook and Instagram, which restricted their ability to properly showcase their range of services and attract new clients. This lack of a comprehensive online presence meant potential clients were choosing competitors, leading to lost revenue and stunted growth.
The Solution
The Results
Our Solution:
I developed a modern, user-friendly website aligned with DSP’s brand values. Key elements of the solution included:
- Personal Connection: Showcasing their father-son story prominently to build trust and connect with visitors.
- Comprehensive Service Pages: Each service was given a dedicated page with detailed descriptions and high-quality images, making it easy for potential clients to understand their offerings.
- SEO Optimization: Ensured the website ranked higher in Google search results for each service, driving organic traffic and increasing visibility. This has now resulted in 40% of website traffic coming from organic search engines such as Google and Bing.
- Enhanced User Trust: Integrated testimonials, and a gallery of past projects to engage visitors and drive conversions via the contact form with clear calls-to-action.
- Branded Assets: Designed branded t-shirts and van magnets to ensure consistent brand visibility both online and on-site.
The new digital strategy delivered measurable results:
- Increased Client Inquiries: The new website led to a significant rise in client inquiries, driving business growth.
- Improved Online Visibility: Higher search engine rankings resulted in more organic traffic, expanding DSP's reach.
- Enhanced Credibility and Industry Leadership: The professional digital presence positioned DSP Construction Services as a local leader in their industry.
- Strengthened Brand Identity and 24/7 Digital Presence: Consistent branding across the digital and physical mediums bolstered DSP’s visibility and reinforced their professionalism, supporting long-term business success.
This project significantly enhanced DSP Construction's online presence, driving business growth and reinforcing their brand's trust and professionalism.
Ready to elevate your digital presence?
Imagine what your business could achieve with the right digital strategy. Start now with a free, no-pressure clarity call, or audit of your existing website. The worst that happens? You walk away with valuable insights. The best? You set the stage for substantial growth in your business.
I look forward to hearing from you.
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My Services
Branding & Graphic Design
Work with me to develop quality branding that aligns with your business and resonates with your customers for a lasting impact.
Craft a unique brand identity that sets your business apart and captures attention.
Develop consistent and professional visuals that enhance trust and create customer loyalty.
With over 8 years of experience in graphic design, I can create any type of design your business needs, whether digital or physical.
Website Creation
Websites that convert visitors into loyal customers, and make your competitors jealous.
Get a visually stunning website that perfectly aligns with your businesses values and identity.
Engage your target audience with a user-friendly site that speaks their language.
We cover all aspects, from setting objectives to the final copywriting and SEO, so you don’t have to do any heavy lifting.
Long-Term Growth Package
Drive sustainable long term growth and reliably attract more customers with our organic marketing strategies.
Get your business on the first page of the search results.
Gain visibility without spending money on paid ads.
Target the exact audience who would be interested in your products or services.
WebCare Plan
Enjoy peace of mind with our WebCare plan — your website, always up and running, hassle-free.
Get expert support & maintenance whenever you need it, ensuring your website stays up-to-date and running smoothly.
We handle all backups and updates, so you never have to worry about losing data or falling behind on essential updates.
Benefit from high-speed hosting that guarantees uptime, robust security, and adherence to GDPR standards.
Why Small Businesses Choose Me
Flexible to your Needs
I take the time to understand your business needs and craft unique solutions that fit your goals perfectly.
Great Value for Money
Get premium quality at a price that’s fair for small businesses, ensuring your investment delivers results without stretching your budget.
Transparent & Stress-Free
Benefit from clear communication and efficient project management, ensuring a smooth process and timely delivery.
Committed to Your Success
Your success is my success - I’m not just a service provider, but a dedicated partner invested in seeing my clients businesses thrive.
Frequently Asked Questions
I offer a comprehensive WebCare Plan that includes regular updates, backups, security monitoring, and support for any questions or changes you might need, giving you peace of mind that your website stays up-to-date and secure.
My process begins with a strategy call to understand your business goals and needs. From there, I create a custom design and messaging tailored to your brand, followed by development and thorough testing. I keep you informed at every stage, ensuring the final website aligns perfectly with your vision.
I’m here to help as your business evolves. You can easily request new features or content updates, and I’ll implement them efficiently to keep your website aligned with your growing needs.
The duration depends on the complexity of the project. On average, a standard website takes 4-6 weeks from initial concept to launch.
No worries! I can assist with copywriting and sourcing high-quality images that align with your brand, ensuring your website looks professional and communicates your message effectively.
Security is a top priority. I implement industry-standard security measures, including SSL encryption, regular updates, and secure hosting. Additionally, I ensure your website complies with GDPR and other relevant privacy regulations.
Results vary depending on the strategy, but typically, you can expect to see measurable improvements within 3 to 6 months for SEO and immediate engagement increases from paid advertising and other campaigns.
Absolutely! I can integrate your existing tools, such as CRMs, email marketing platforms, and e-commerce systems, ensuring a seamless connection between your website and other business operations.
Absolutely! All my designs are mobile-responsive, ensuring a seamless experience across all devices.
I incorporate best practices in web design and development, including keyword optimisation, meta tags, and page speed optimisations, to ensure your site ranks well on search engines.
I focus on intuitive navigation, clear call to actions, and engaging content, ensuring visitors have a seamless and meaningful experience on your site.
Certainly! I can integrate databases to ensure your website functions seamlessly, whether it's for user data, product listings, or other needs. Please get in contact to learn more.
Yes, I can integrate e-commerce functionalities tailored to your business needs, whether you're selling products, services, or digital downloads. This is primarily using Shopify and Webflow e-commerce. Please get in contact to learn more.
I primarily use Webflow, WordPress, and Shopify to craft websites. For the design process, I also utilise tools like Photoshop and Figma. Each platform and tool is chosen based on the specific needs and goals of your project.
